What keeps you awake at night?

What keeps you awake at night. Photo by cottonbro studio at Pexels

It is never easy asking people this question when you meet for the first time.

But tasked with writing the crisis communications guidelines for new clients, we have to take the plunge, so we know early on where they could be exposed from a reputational perspective.

4 years on from asking one client this question, we are their retained crisis communications agency, available 24/7 responding to calls, and working with the whole team to test and reinforce their crisis communications protocols.

Tough questions = good results.

Photo by cottonbro studio at Pexels

It’s 9pm on Saturday night, the phone rings, it’s work

It’s 9pm on Saturday night, the phone rings, it’s work

This can only mean one thing, bad news. Who do you call next?

In crisis management, timing is everything.

I well remember those late afternoon Friday calls to press offices, chasing a response to the story we were about to broadcast.

Everyone’s on the clock, press teams scramble to reply before the weekend, risking rushed comments and heightened media exposure.

But what if a crisis happens out of hours? Waiting until Monday morning is not an option.

That’s where retained crisis comms support comes in. It provides:

• 24/7 support to swiftly navigate crises and safeguard reputation

• Quicker decision making and strategy setting through established trusted relationships with senior leaders

• Proactivity to anticipate potential media scrutiny and the trajectory of the crisis

This is the unparalleled advantage of having a crisis comms agency on retainer.

Original photo by Quino Al on Unsplash

‘I really don’t want to speak to you again this year’.

Mangold Consultancy Christmas

No offence intended. None taken.

When clients chose us as their 24/7 crisis comms support, we get that a good Christmas for them means not speaking to us.

But if they do, we’re here. Poised with slightly wonky paper hats.

And to anyone else in need of 24/7 crisis comms support on speed dial…You know where to find us!

Happy Christmas to our wonderful team, clients and wider network – may 2024 be everything you wish for.