It’s times like these that I miss making TV.
Watching Mr Bates vs the Post Office and the long overdue response from the Government I’m reminded about the power of TV and its reach – 9.2 million people watched the first episode, and that was before people started really talking about it.
Yes, there are lots of means to get publicity for your cause these days but there is nothing more convincing than real human stories, told well, through public service broadcasting.
Meanwhile, a BBC investigation has found that Boohoo put ‘Made in UK’ labels on clothes made overseas.
Ooooh to have been part of the team uncovering that little nugget.
These dramas and investigations take big teams of highly talented individuals, they take money (so lacking in journalism these days) and they take a collective will to ‘out the truth’ even when it can be months and years to gather the evidence you need.
My advice to any business on the receiving end of one of these investigations is take it seriously, if they’re coming for your response, they’ve already got the evidence they need and the truth, well the truth will always out, even if it takes 25 years.