What is retained crisis communications support?

What is retained crisis communications support? Photo Vlad Deep at Unsplash

Our team is available 24/7, 365 days a year.

We are hands-on in a crisis: using 20+ years in national journalism, global crisis communications and social media expertise.

AND, if you remain crisis-free we use your retainer to grow team resilience, since any time not used for actual live crises goes toward preparation.

You can choose from

• workshops to assess reputational risks
• crisis simulations to test your team and processes in a safe space
• media training on camera
• social media management to handle challenges online

Retained crisis communications support = knowing you and your team are prepared for the unexpected.

Photo Vlad Deep at Unsplash

It’s 9pm on Saturday night, the phone rings, it’s work

It’s 9pm on Saturday night, the phone rings, it’s work

This can only mean one thing, bad news. Who do you call next?

In crisis management, timing is everything.

I well remember those late afternoon Friday calls to press offices, chasing a response to the story we were about to broadcast.

Everyone’s on the clock, press teams scramble to reply before the weekend, risking rushed comments and heightened media exposure.

But what if a crisis happens out of hours? Waiting until Monday morning is not an option.

That’s where retained crisis comms support comes in. It provides:

• 24/7 support to swiftly navigate crises and safeguard reputation

• Quicker decision making and strategy setting through established trusted relationships with senior leaders

• Proactivity to anticipate potential media scrutiny and the trajectory of the crisis

This is the unparalleled advantage of having a crisis comms agency on retainer.

Original photo by Quino Al on Unsplash